AI in Online Marketing: The Future of Automation in Your Inbox

 Every Monday morning, I get to the office, make a cup of coffee, and filter through my inbox. Without fail, I find emails like the one below. I feel as though no matter how many rules I create for my email, these spammy emails always make their way to my main inbox. I can tell you already, nothing about this makes me want to take action, reach out, or even investigate further about the company. Actually, I do take action, and it's usually hitting the 'unsubscribe' button. 



I get it, people get busy and this is one way to reach a mass audience, but I wish they knew that oftentimes, these emails don't even get looked at. Not only is it a waste of time (hopefully not money) for them, it creates a bad taste in my mouth as a potential customer. The worst part is that the email does appear to come from an actual employee, with a headshot and all. This is a missed opportunity from their end. Had they reached out in a more organic, transparent way, there could have been a connection and even business opportunity. 


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