Staying Connected: How Walmart Uses Social Media for Real-Time Customer Updates

 One brand that never fails to have quick customer responses is Walmart. From their Instagram to their Facebook page, they are known for posting and responding to customers who leave comments or questions. The best part is, it doesn't feel like a robot is the one behind the responses. They are almost personal with how they interact with their audience. 

The first example is this one from a couple of days ago. Not only did they respond to the customer asking for more information on the current item they posted, but they also were able to connect with a frustrated customer who purchased a faulty TV from a store but has had no luck getting a response back from them. 

This shows that they are quick with their two-way responses and can also help other customers who might need a fast response like the commenter above. 

When they aren't answering questions or concerns, they are simply interacting with their customers, like in the image below. Sometimes it's nice to know that brands do acknowledge and care about their audience, especially big corporations like Walmart. 

More companies should follow this example and engage with their people. Not only does it help the brand, but also the relationship between the company and the audience. 

https://www.facebook.com/walmart/

https://www.instagram.com/p/DGMQuyjxmln/?img_index=1